The PUR Love Your Selfie formula is meticulously crafted to instantly mask blemishes and imperfections. It provides full coverage, leaving behind a natural, skin-like matte finish that is both beautiful and comfortable. Thanks to its unique dual-applicator component, you can easily conceal blemishes, dark spots, and imperfections using the targeted doe foot applicator. Alternatively, for a flawless, all-over coverage, simply use the convenient pump.
One of the standout features of this longwear foundation is its hydrating properties. The formula is designed to ensure that it won’t settle into fine lines and wrinkles, allowing your skin to look youthful and radiant throughout the day. The skincare-infused formula effectively conceals redness and discoloration, providing a smooth canvas that enhances your natural beauty.
Powered by Lingonberry Extract, this foundation helps protect your skin from damage caused by high energy visible blue light. Additionally, the polysaccharide film creates a protective, breathable barrier that shields your skin from environmental stressors like pollution. The complexion-boosting blend of invigorating skincare ingredients, such as Green Tea, Ginseng, and Vitamin B, works synergistically to address signs of premature aging, stimulating and renewing your skin’s appearance.
Furthermore, the PUR Love Your Selfie foundation is powered by the proprietary Ceretin Complex, which includes non-irritating encapsulated retinol, lactic acid, shea butter, and ceramides. This gentle time-released formula promotes cell turnover while helping to diminish the look of fine lines, wrinkles, and discoloration. As a result, you will enjoy a brighter, smoother skin tone and texture. This gentle formula can be used both day and night, making it versatile for any skincare routine.
PÜR is committed to clean beauty, ensuring that the Love Your Selfie product line is clean, vegan, and cruelty-free. With this foundation and concealer, you can love your skin while also supporting ethical beauty practices.
| Application Tips | Ingredients |
| For concealing, use the doe foot applicator to apply directly onto imperfections or dark spots. Blend using a complexion brush (not included). | Aqua, Cyclopentasiloxane, Methyl Methacrylate Crosspolymer, Butylene Glycol, Phenyl Trimethicone, Ethylhexyl Palmitate, Caprylyl Methicone, Cetyl Peg/Ppg-10/1 Dimethicone, Cyclohexasiloxane, Diphenylsiloxy Phenyl Trimethicone, Peg-10 Dimethicone, Sorbitan Isostearate, Trimethylsiloxysilicate, Sodium Chloride, Dimethicone/Vinyl Dimethicone Crosspolymer, Dimethicone, Ceramide Ap, Retinol, Lactic Acid, Butyrospermum Parkii (Shea) Butter Extract. |
| For foundation, apply 1-2 pumps directly onto the face using your finger. Blend using a complexion brush (not included). | … (remaining ingredients continue)… |
With the PUR Love Your Selfie Longwear Foundation & Concealer, you can embrace your natural beauty while enjoying the benefits of skincare-infused makeup. Experience the confidence of a flawless complexion that feels as good as it looks!





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