Product Description:
Preserve your hair color and replenish moisture with ALTERNA Haircare CAVIAR Anti-Aging® Infinite Color Hold Shampoo. This luxurious shampoo features a dual capture complex that provides UV protection and minimizes color fade, leaving your hair vibrant and shiny. Suitable for fine to thick hair, it also helps combat dryness and offers powerful color-fade protection. Free of parabens, sulfates, and phthalates, this shampoo is a must-have for anyone looking to maintain their hair color and fight the signs of aging.
Features:
- Preserves hair color, vibrancy, and shine
- Replenishes lost moisture
- Provides powerful color-fade protection
Specifications:
- Hair Type: Fine and Medium
- Hair Texture: Straight, Wavy, Curly, and Coily
- Hair Concerns: Color Fading, Color Safe, Anti-Aging
- Formulated without: Parabens, Sulfates, Phthalates
Instructions:
Massage ALTERNA Haircare CAVIAR Anti-Aging® Infinite Color Hold Shampoo throughout wet hair and scalp. Rinse thoroughly.
Ingredients:
This product is free of DEA/TEA, petrochemicals, and dyes.
Research Results:
Clinical results with use of CAVIAR Infinite Color Hold Shampoo, Conditioner, and Vibrancy serum vs. untreated hair, after 70 days:
- 70 days lasting color and shine
- 100% of participants felt their color was rich, shiny, and vibrant
- 93% users agreed the test regimen combated fade-out
- 93% users agreed the test regimen combated dry-out
- 97% users agreed the test regimen gave them lasting color
