Product Description:
Experience the power of volume with Pureology Pure Volume Shampoo. This lightweight, sulfate-free shampoo is specially formulated to enhance volume and restore movement to flat, fine, and color-treated hair. With its deeply cleansing properties, it effectively removes build-up, leaving your hair feeling refreshed and revitalized.
Features:
- Enhances volume and restores movement
- Deeply cleanses to remove build-up
- Adds fullness and structure to hair
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
Specifications:
| Size | 33.8 fl oz/1000 mL |
|---|---|
| Hair Type | Straight |
| Hair Texture | Fine |
| Hair Concerns | – Oiliness – Volumizing – Color Safe |
| Highlighted Ingredients | – Wheat Protein: Adds volume to hair – Eucalyptus Leaf Extract: Supports hair follicles for optimal growth |
| Ingredient Callouts | Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging. |
Instructions:
- Apply a dime-size amount to wet hair at the scalp.
- Lather and work down to the ends.
- Rinse.
- For extra cleansing, repeat.
- Follow with Pure Volume Conditioner, Color Fanatic Multi-Tasking Leave-In Spray, and Style + Protect Weightless Volume Mousse (each sold separately) for best results.
Pro Tip: Use the flower bud on the top of the bottle cap to measure the appropriate amount of shampoo to use.
Ingredients:
This formula includes a signature aromatherapy blend of pink grapefruit, wild rose, and cedarwood and a patented Antifade Complex® to protect color vibrancy. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine.
