Product Description:
Introducing the GXVE BY GWEN STEFANI Paint It Up Clean 24-Hr Cream Eyeshadow in the shade Pogo – a sparkling gilded brown. This cream-to-powder eyeshadow is formulated with built-in eye primer technology, ensuring crease-proof, smudgeproof, and fade-resistant color that lasts up to 24 hours. The vegan and cruelty-free formula is perfect for conscious beauty lovers.
Features:
- Primer-infused eyeshadow with a cream-to-powder formula
- Built-in eye primer technology for long-lasting wear
- Crease-proof, smudgeproof, and fade-resistant color
- Vegan and cruelty-free
Specifications:
| Color | Pogo – Sparkling Gilded Brown |
|---|---|
| Formula | Cream-to-powder |
| Longevity | Up to 24 hours |
| Vegan | Yes |
| Cruelty-Free | Yes |
Instructions:
To wear as a shadow:
- Squeeze a pea-size amount onto the back of the hand, fingertips, or directly onto a brush.
- Gently pat over the lid using a finger or use a dense shadow brush to swipe over lids, starting at the center and blending outwards.
- Add additional layers to deepen color or blend multiple colors together for a custom look.
- Paint It Up has 20 to 30 seconds of playtime to build, layer, and blend before setting into place.
To wear as an eyeliner:
- Pick up a small amount of Paint It Up with an angled eyeliner brush.
- Use short strokes to stamp the color along the lash line.
- Smudge for a smoky look or extend to the outer corners to create a wing.
Pro tip: Apply as a base before eyeshadow to smooth and even lids, intensify color, and extend wear time.
Ingredients:
Spherical Blurring Pigments: Create a smooth, even finish that won’t emphasize texture or fine lines.
Isododecane, Mica, Lauroyl Lysine, Dextrin Palmitate, Silica Dimethyl Silylate, Cera Microcristallina (Microcrystalline Wax, Cire Microcristalline), Zinc Stearate, Octyldodecanol, Candelilla Cera (Euphorbia Cerifera (Candelilla) Wax Extract, Cire De Candelilla), Hydrogenated Styrene/Methylstyrene/Indene Copolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Hydrogenated Styrene/Isoprene Copolymer, Cetyl Dimethicone, Dimethicone, Silica, Dicalcium Phosphate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Laureth-4, Tin Oxide, Bht, Ci 77891 (Titanium Dioxide), Ci 77491/Ci 77499 (Iron Oxides).
Recycling Instructions:
- All GXVE BY GWEN STEFANI outer cartons are 100 percent recyclable.
- Primary containers are made with sustainable materials, including 30 percent or higher PCR (post-consumer recycled) plastic or glass.
*Beauty Collection products are formulated without the following banned or restricted ingredients (please see Beauty Collection landing page for full list of specific restrictions and allowances by category—this is not an exhaustive list).
Use It With:
Pair the GXVE BY GWEN STEFANI Paint It Up Clean 24-Hr Cream Eyeshadow with your favorite eyeshadow shades to create stunning eye looks. Use it as a base before applying other eyeshadows to enhance their color payoff and longevity.
